ByTheLab
ByTheLab School

Your marketing team,
creating image and video with AI.

ByTheLab School trains marketing teams at companies and agencies to create content with AI: image, video and UGC, with the same method our team produces with. Start with the AI Image + Video for Marketing Teams course ($50 USD, about 75 minutes, in Spanish) or bring a live in-company workshop to your whole team.

Contact sheet of backlit silhouettes on an orange background, iterations of an AI-generated scene
01 · The course

AI Image + Video for Marketing Teams

The workflow content teams use to produce fast without losing judgment: text to image, image to image and image to video. Every module is applied to your company's brand or your clients'.

You direct. AI executes.

  • About 75 minutes in three modules
  • $50 USD one-time
  • Lifetime access and updates
  • In Spanish, on Whop

Who it's for

In-house marketing teams, agencies and creatives who produce content for brands and want to do it faster, in-house and without lowering the quality.

Buy the course · $50 USD
Editorial portrait of a woman in a denim jacket, an image generated with AI from text
0127 min

Text to image

From an idea to a usable visual for your brand: how to write the direction, pick a reference and cut the generic.

Fashion look with an embroidered black jacket and orange trousers, an AI image-to-image iteration
0230 min

Image to image

Iterate and refine your brand look: consistent wardrobe, color and style in every piece.

Colonial street at dusk with a lit lantern, a base frame to animate with AI
0319 min

Image to video

Animate what already works: turn your best images into clips for social and ads.

02 · In-company workshop

Train your whole team, live

For companies and agencies that want their whole team producing with AI. The workshop is live, with your products and your brand, and your team leaves creating its own pieces. It is hands-on training, not consulting or strategy.

  • Live, tailored to your brand and products
  • Image, video and AI UGC, step by step
  • Your team leaves with finished pieces and a repeatable workflow
Get a workshop quote for your team
Young woman sitting on her bedroom floor tying her sneakers, a UGC-style scene made with AI

Questions about the School

What does my team learn in the course?

The full AI workflow from text to image, image to image and image to video, in three modules that add up to about 75 minutes. Every module is applied to a real brand: your company's or your clients'.

How much does it cost?

The AI Image + Video for Marketing Teams course is $50 USD one-time, with lifetime access and updates. In-company workshops are quoted by team size.

Does it work if my team has never used AI?

Yes. The course starts with directing a single image and moves step by step to video. What matters is brand judgment; the tool is learned along the way.

How does the in-company workshop work?

It is a live session with your team, using your products and brand. Message us on WhatsApp, we look at team size and what you need to produce, and we send you a quote.

What if I'd rather you produce it?

That is what Production is for: the ByTheLab team produces AI UGC, commercials and reels shot live for companies, brands and agencies. You can get a video quote online.

Message us