Editorial · ByTheLab
Guides to create content with AI.
Studio thinking · how we direct AI while everyone else just prompts it.
- 2026-07-22· produccion-ai· 7 min read
How to Edit Videos with AI, No CapCut or Premiere (2026)
The real method to edit full videos with AI: cuts, subtitles and format without opening an editor. 2026 tools, steps and honest limits.
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- 2026-07-22· produccion-ai· 7 min read
How to Create Ads with AI at Scale, Without Canva
The system to produce dozens of ad variants with AI: brief, batch generation, curation and testing. With real cases and honest limits.
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- 2026-06-12· ai-business· 8 min read
Who owns AI-generated content? What the law actually says in 2026
Who owns content made with AI? What US and Mexican law say in 2026, and why human direction is the protectable layer.
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- 2026-06-12· sistemas-ai· 9 min read
LATAM already uses AI more than the United States. What's missing isn't adoption, it's direction
LATAM already uses AI more than the US. What is missing is not adoption but direction: how to turn that use into content with judgment.
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- 2026-06-12· geo· 9 min read
How to Show Up in ChatGPT and Google AI Results: The Data
How companies show up in ChatGPT and Google AI results: citable content, brand mentions and measurement. Verified data, no hype.
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- 2026-06-12· produccion-ai· 9 min read
Commercial Advertising Cost in 2026: $2K to $20M, Explained
Commercial advertising costs in 2026, with sources: production from $2,000 (AI-made) to $20M (Super Bowl), plus airtime, and how to decide what to pay.
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- 2026-05-26· ai-direction· 7 min read
What is AI direction and why isn't it the same as prompting an AI?
AI direction is deciding before generating. Prompting is writing a request. The difference is judgment, not the tool. A byTheLab* manifesto.
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